You are the key to uncovering your return!
Jesse Hellyer
Recent Posts
KPM has heard that this is one of your dealership's toughest challenges right now. In fact, more than a few dealers have told us they've turned away service business, primarily due to difficulty finding and retaining small engine mechanics!
Topics: small engine, eetc, mechanics
We're super proud to be able to share the following article with our blog readers.
I'm sure you've heard the saying "Time is money." An overused cliche yes, but nonetheless its underlying meaning will always hold true. So, I ask you this: Is your outdoor power equipment dealership running efficiently, or is there room for improvement? With the limited resources that small- and medium-sized businesses operate on, efficiency becomes even more critical to maintaining and growing your profits. Here are three technologies that will help you become a more profitable and efficient outdoor power equipment dealership.
Topics: profit, technology, Sales, efficiency
This past year, KPM worked with Alex Goldfayn to incorporate some of his Evangelist marketing ideas into our own business. One specific thing that Alex explains to his clients is how to incorporate client testimonials into your company’s communications.
Recently, Alex gave this webinar to his past and current clients as a kickoff for 2016. I wanted to share this with our blog readers. Maybe you can find value in Alex’s ideas for your own OPE business.
Highlights from the webinar include:
Topics: ideas for 2016, marketing, referrals, testimonials
In today’s environment, technology is a vital part of most areas of business. So, it’s no wonder that business management systems (BMS) are making their way into outdoor power equipment dealerships. In fact, a high-quality BMS provides a competitive advantage to OPE dealers. Those using such a system are more accurate and responsive and are better able to meet customer demands.
Topics: customer, business, technology
This October, Louisville, Kentucky, hosted the annual GIE Expo, a premier outdoor power equipment industry event and one of the largest tradeshows in the U.S. The vast majority of companies in the industry attend each year, including manufacturers, distributors, dealers, landscapers and other end users. This year’s show was no exception. In fact, while some regional tradeshows struggle with attendance, the GIE Expo grew in 2015 to more than 21,000 people.
Topics: outdoor power equipment, GIE EXPO
Social media is playing a larger role in driving traffic to retail businesses. Not only are more people engaging with brands on social media networks, but social media is also impacting how your business ranks on Google. Potential customers may do an online search before deciding which OPE dealerships to visit. It’s vital to capitalize on the growing significance of social media – so we put together a few tips to start with.
Topics: dealer, retailer, advice, social media
According to eMarketer, online shoppers surveyed prefer to shop local retail businesses, primarily due to the level of personalization and customer experience. “More than nine in 10 said local businesses were more trustworthy and better at treating them fairly, and a similar percentage said they were better at customer service overall."
Topics: dealer, what do my customers want, business, website, customer attraction, ope, brick and mortar, technology