KPM Blog

Scott Redan

Scott Redan grew up in the outdoor power equipment business. At the age of 7, he assembled 21” mowers. Since then, he has been immersed in all facets of the OPE industry as a mechanic, service manager, sales manager, store manager as well as a Territory Manager for an OPE distributor in Florida. Currently, Scott is a Territory Manager for KPM and supports independent lawn and garden dealers in Maine and New Hampshire.


Recent Posts

Engage Your Customers Through Email

Posted by Scott Redan on March 25, 2016 at 3:45 PM

 

Email Marketing

You are currently selling products and services to your consumer base on a daily basis. They like doing business with you, and you have a lot of repeat customers. Have you ever thought of using them to solidify relationships, and increase sales and referrals? Why not use the information you currently have to improve your bottom line by keeping your customers engaged and aware of business trends and promotions?

Read More

Topics: outdoor power equipment, marketing, Dealership

Customer-Centric Business Approach for Outdoor Power Equipment Dealers

Posted by Scott Redan on November 11, 2015 at 9:10 AM

We cannot begin a conversation about a customer-centric business approach without first defining “customer centric.” To make it simple, it is putting the customer at the center of your business. Understanding what the customer needs and putting them first creates long lasting business value.

In order to develop a customer-first approach, get to know your customers and ask them these questions.

  • What goals are they looking to achieve with a new piece of equipment?
  • What challenges are they currently facing with their existing equipment?
  • How are these challenges impeding their success?
  • What would success look like to them?
Read More

Topics: dealer, customer, ope

Stay in the Know

Keep up with the latest news

Being an outdoor power equipment retail business is different than most other retail environments. Read our blog to get useful tips and advice that will help you overcome challenges and identify opportunities to grow your business.

Our blog posts will include:

  • Industry news you can use
  • Practical tips to improve your business
  • Valuable tools that will differentiate you from the competition
  • Business advice tailored to outdoor power equipment dealers

Subscribe to our Blog Updates

Recent Posts